What are Favicons and Why Should I Use Them?

faviconFavicons are those tiny icons you often see up in your browser’s address bar, next to the page title on a tab (if your browser supports tabbed pages) and next to the URL address of a bookmarked page. While many web users notice favicons (whether they realize it or not), few understand their use and importance.

If you’re a business or organization that’s using a website to attract attention, promote your brand, or build value, favicons are one more tool for boosting visibility and increasing recognition on the web. Favicons are ideal for filling in a lot of little graphical gaps on the web that otherwise go unused. For example, when pages are bookmarked, most browsers will automatically drop a little blank page icon next to the page title if no other image is available. If you have a favicon, the browser instead will use that to help identify your page link. Bingo! You now have a little logo advertising your brand in someone’s bookmarked page list.

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Custom Label Lip Balm With Or Without Custom Leash

Custom Label Lip Balm With Or Without Custom Leash

Specifications: Chap Ice® SPF 15 lip balm, a nationally known brand, is available with a custom leash and label. Or if you love things all natural, then you’ll especially love Lip Naturals® lip balm. Double your brand exposure and give it the recognition it deserves. Imprint Area: 1.75” x 1” (Chap Ice®), 1.75” x .75” (Lip Naturals®) Flavor: (Chap Ice®) Cherry, Moisture, Vanilla Bean, Tropical, Pomegranate, Peppermint Beeswax, Green Tea, Citrus, (Lip Naturals®) Vanilla Bean, Pomegranate, Mango, Green Tea, Asian Pear, Acai Berry

Leash Color: Aqua, Black, Forest Green, Light Blue, Maroon, Navy Blue, Neon Green, Pink, Purple, Red, Royal Blue, Yellow

Imprint Color: (Label) Full Color Imprint, (Leash) Black, Forest Green, Metallic Silver, Red, Royal Blue, White, Yellow   NOTE: Pantone Color Matching is available for an additional setup charge of $35.00.

Setup Charge: (Label) $45.00 Free setup on stick-only orders of 500+, (Leash) $45.00

Layout and Design: $50.00*

Shipping Weight: 13lbs/500 (stick only), 15 lbs/500 (stick and leash)

Price Includes:

Full color label imprint

Option w/leash includes 1 color leash imprint**

Digital Proof

FOB Gardner

Shipping Additional

 

CustomLabelLipBalm

(Price per piece lip balm only)

100 500 1000 2500
$1.03 $1.00 $.97 $.93

(Price per piece w/ leash)

100 500 1000 2500
$2.00 $1.95 $1.90 $1.85
Terms: 50% Deposit. Most printed items are printed per “Standard Trade Practice”, meaning 10% over/under and billed accordingly.
*This quote accounts for a half hour design time. Additional design time will be billed at our Standard Hourly Rate of $100/hr.
** For additional leash imprint colors call for a quote. (Up to 4 color imprint available).
NOTE: Prices are subject to change.

The Importance of Branding

Branding, what is it and why do we need it? You can find thousands of different definitions and explanations of branding. Webster describes branding as: “the promoting of a product or service by identifying it with a particular brand”. Personally, my best explanation is that branding is a clear and concise message of who we are, what we do, and what the company stands for. Some would say the company’s promise, but I feel it goes much deeper than that. Read the rest of this entry »

What Does Your Logo Say About Your Company?

As a small business owner, you’ve got a lot on your plate; keeping up with bills, hiring qualified employees, ensuring profitability, all the while you’re trying to maintain a decent reputation and attract new business prospects. I want you to ask yourself this question, “How do I want my company to be perceived?” Do you want people to look at you as a polished company with professional employees, or maybe you want your funky character to shine through letting prospects feel as though you are cool, laid back and easy to talk to? Either way, your branding is of vital importance in portraying your business character, yet this is something that many small business owners don’t put enough time and energy into. Read the rest of this entry »